Wine Pairing Beyond Food

wine pairing

When you think of wine pairing, you’re probably imagining a platter of cheese and meats with a glass of Sauvignon Blanc. But who said pairing is only about what’s on your plate?

Have you ever been in the middle of something and thought, ‘a glass of wine would be perfect right now’? Well, we definitely have. Beyond the traditional culinary landscape, wine can elevate experiences in unexpected ways.

Let’s explore matching wines with everything from music playlists to outdoor adventures for a sensory experience that’ll blow your mind (and your taste buds)!


Let’s set the mood with wine and music.

Picture yourself cosied up at home, glass of wine in hand, and your favourite music playing in the background. Maybe you collect records, and you love the warm crackle of a vinyl record spinning on the turntable. Just like a fine wine, music has the power to enhance our sensory experience, so it makes sense to combine the two.

Pop open a bottle of bubbly and put on some feel-good songs for an instant party vibe. If you’re in the mood for something a little more mellow, reach for a smooth glass of Cabernet and put on some jazz.

For more suggestions on pairing music and wine, read this article.

Get creative.

Bring out your inner Picasso and try pairing wine with creating art. Whether or not you consider yourself an artist, tapping into your creative side is a great way to destress and relax and to try something new. Plus, it does sound pretty fun. There’s a reason paint and sip classes are so popular!

Take it outside.

Wine pairing is definitely not limited to indoor activities. A bottle of wine is the perfect company for winter bonfires, beach camping, and family picnics. Add a bottle of bold Cabernet Sauvignon, a crisp Chardonnay, or refreshing Rosé to the mix, and suddenly the flames dance a little brighter and the laughter rings a little louder.

wine pairing
Wine and wellness.

Now for one of my favourite pairings – moments of self-care and relaxation. Bubble baths, good books, and quiet evenings with a comforting glass of Merlot (or any wine, really). Turn your me-time into an indulgent escape, or simply make that comedy just slightly funnier.

And there you have it – a small taste of the possibilities for wine pairing beyond food!


Before you get lost in the moment, don’t forget to keep track of your wine with cellartags for those future trips down memory lane. Shop our collection now!
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